Lissa Heineman

Media and Cultural Studies

Teaching Assistant

lissa.heineman@wisc.edu

608-263-3133

2147 Vilas Hall

Biography

Lissa is a PhD student in Media and Cultural Studies. Her research examines media industries, transmedia and franchise cultures, participatory media, and how immersive experiences are commercialized. She is particularly interested in how media worlds are produced and extended across platforms, technologies, industries, spaces, and sensory experiences, as well as how these processes complicate conventional distinctions between producers/users and media/commodities.

Education

B.A. English and Film Studies, minor in Asian Studies, Muhlenberg College, 2018
M.A. Cinema and Media Studies, University of Southern California, 2026