The ad was a collaborative project between:
- Comm Arts Faculty Associate Erik Gunneson
- Comm Arts undergraduate student Cassie Wentlandt
- Nate Theis of Madison-based Planet Propaganda
- Madison musician Wendy Schneider
The spot created an invaluable real-world opportunity for a Comm Arts student to learn from professionals in the field of animation and apply skills learned in Comm Arts 609: 2D and 3D animation courses taught byProfessor Sabine Gruaffat.
The commercial is currently running on cable television stations around Wisconsin via Charter Media.